Oral-B iO - Why recommend oscillating rotating technology?
Oral-B iO provides superior plaque, gingivitis, and transition to gingival health outcomes compared to manual, sonic and traditional oscillating-rotating (OR) toothbrushes.
Since its 1991 debut, Oral-B® oscillating-rotating technology with its round brush head has been validated by numerous studies demonstrating its efficacy, gentleness, and patient compliance. Clinical evaluations across diverse patient groups—including those with periodontal disease, pediatrics, orthodontics, and post-surgical care—support its effectiveness. Systematic reviews and meta-analyses, including by the Cochrane Collaboration, confirm the safety and superior plaque control and gingivitis reversal of this technology compared to manual brushes. 1-6
Additionally, interactive features like brushing guidance, pressure sensors, and timers enhance brushing behavior and plaque removal. 7
1. Grender JM, et al. Am J Dent 2020; 33(1): 3-11 2. Yaacob M, et al. Cochrane Database Syst Rev 2014;(6):CD002281. 3. Deacon SA, et al. Cochrane Database Syst Rev 2010;12:CD004971. 4. Zou Y, et al. Int Dent J. 2024 Feb;74(1):146-156. 5. Elkerbout TA, et al. Int J Dent Hyg 2020;18:17–26. 6. Thomassen TMJA, et al. Int J Dent Hyg 2022;20:3–17. 7. Adam R. Int Dent J. 2020;70 Suppl 1:S1-S6.
*vs. a regular manual toothbrush
Meta-analysis reference: Zou Y, Grender J, Adam R, Levin L. A meta-analysis comparing toothbrush technologies on gingivitis and plaque. Int Dent J. 2024 Feb;74(1):146-156.
1. Health is defined as less than 10% bleeding sites, per Trombelli et al. J Periodontol 2018 Jun;89 Suppl 1:S46-S73.
2. Plaque data were standardized using Turesky’s Modification of the Quigley-Hein Index and the Rustogi Modified Navy Plaque Index scores.
3. Schätzle et al. J Clin Periodontol 2003; 30:887–901.
© 2024 P&G ORAL-35434
Oral-B Round for a Reason A key part in the success of the Oral-B electric rechargeable toothbrush is attributed to our partnership with dental professionals, dental advisory boards and universities. Your input into all stages of product development, research findings, professional knowledge and experience led to the design of the small round brush head. Oral prophylaxis is considered the gold standard for plaque and stain removal. Therefore, the brush head was designed to be similar to the professional dental instruments used for prophylaxis.
Oscillating-Rotating Technology Oral-B electric rechargeable toothbrushes are built with the fundamental understanding of how plaque is best disrupted and swept away from the tooth surface. The disruption and removal of plaque depends on the brush head motion, supplied by the drive motor in the handle, and the brush head design. The motion of the Oral-B electric rechargeable toothbrush is designed to not only disrupt the plaque biofilm, but to lift and sweep it away. High-speed photography and a robotic cleaning effectiveness demonstrated that the most effective interproximal space penetration occurs when toothbrush bristles change direction. Both the oscillation and rotating momentum by the motion of the bristles create high shear forces that help disrupt plaque biofilm on the tooth surface. In addition, the brushing action provided by oscillating-rotating-pulsating bristles leads to deep interproximal penetration that lifts and sweeps plaque away during both the forward and backward movements. The efficacy of the oscillating-rotating technology has been confirmed both in laboratory tests and in clinical trials relative to various manual toothbrushes and other electric toothbrush technologies.
Related Products
See the Difference with iO: Watch Demo!
For free, downloaded office resources such as office signage and common brushing barriers click here:
Related CE Courses
COURSE NUMBER: 648
Patients are more educated and asking more questions about their oral health. Dental professionals today can be overwhelmed by the number and variety of toothbrushes regularly surfacing on the market and the many differing technologies. All...
CE Credits:
3 Hour(s)
Date Course Online:
Nov 23, 2020
Last Revision Date:
Nov 22, 2023
Course Expiration Date:
Nov 21, 2026
Patients are more educated and asking more questions about their oral health. Dental professionals today can be overwhelmed by the number and variety of toothbrushes regularly surfacing on the market and the many differing technologies. All of these advances oblige dental professionals to seek information that will enable them to make the best product recommendations based on proven clinical effectiveness and gentleness, their own clinical experience, and patient preferences.
Podcast
How Technology May Help Change your Patients Toothbrushing Habits! with Dr. Stephanie Gans
On this A Tale of Two Hygienists bonus episode, we are joined by Dr. Stephanie Gans to talks about the benefits of utilizing an electric toothbrush with oscillating-rotating technology!
Clinical Trials
COMPILATION OF KEY STUDIES ON ADVANCED CREST + ORAL-B TECHNOLOGIES
This booklet highlights recent pivotal studies demonstrating the efficacy and safety of Oral-B oscillating-rotating electric toothbrushes and Crest stannous fluoride toothpaste.
META ANALYSIS OF TOOTHBRUSH TECHNOLOGIES
Oral-B® iO, the most advanced oscillating-rotating toothbrush model, provides superior plaque, gingivitis, and transition to gingival health outcomes compared to manual, sonic, and traditional oscillating-rotating toothbrushes.
PLAQUE AND GINGIVITIS REDUCTION WITH AN ORAL HYGIENE REGIMEN
100% of study participants using an oral hygiene system of Oral-B iO electric toothbrush, Crest Gum Detoxify stannous fluoride dentifrice, Crest Pro-Health Multi-Protection CPC rinse, and Oral-B Glide Pro-Health Advanced floss transitioned from gingivitis at baseline to gingival health at 12 weeks compared to only 7% of participants in the control group.
CLINICAL EVIDENCE FOR ORAL-B® iO2
Three clinical studies show Oral-B iO2 reduces plaque and improves gingival health significantly better than manual and sonic controls. These benefits were seen with different brush heads and brushing modes.
Independent Research Publications
Cochrane Report
In a historical review of clinical studies, the independent, not-for-profit Cochrane Collaboration concluded that electric rechargeable toothbrushes reduce plaque and gingivitis more than manual toothbrushing in the short and long term. Over 50% of the studies used a type of electric rechargeable toothbrush that had a rotation oscillation mode of action (where the brush head rotates in one direction and then the other).